This Valentine’s Day, bare your heart and express your love with a gift as unique as her from Joyalukkas’ Be Mine Heart to Heart Collection. The limited-edition collection features an exciting range of intimate heart-themed jewellery, including pendants, rings, earrings and bracelets in diamonds and gold.

The 2021 collection is modelled on the latest design trends and is a fine blend of creativity and craftsmanship. The elegant collection is young, stylish and perfect for every occasion. To make it all the more special, Joyalukkas has announced exciting offers on every purchase, including free gold coins and exchange offers.

John Paul Alukkas, MD, Joyalukkas International operations, who launched the collection, said, "Last year, we all learned the need for loved ones more than ever. It was love that helped us sail through the difficult period. It’s time to return the love with a gift that her heart desires. I invite everyone to explore our all-new Be Mine Heart to Heart 2021 Collection and express your love with all your heart. I wish everyone a Happy Valentine’s Day."

During the promotion period, customers will be rewarded with a free 1-gram Gold Coin on purchase of Diamond, Polki and Pearl Jewellery worth Dh3,000. Customers can also sell or exchange their old gold jewellery purchased from any jeweller for cash or brand new jewellery by Joyalukkas. The offers are valid from February 3-15 across all Joyalukkas showrooms.

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