What to shop at Sole DXB
1. Dior Homme
Dior Homme will have a pop-up store at Sole DXB for the first time. Inside you’ll be able to shop the exclusive B01 trainer, a specially designed T-shirt and the famous Dior BMX bike. The ready-to-wear pieces have been created especially for the event and won’t be available anywhere else – so make sure you don’t miss out.
2. Les Benjamins x Bloomingdale’s
Turkish fashion brand Les Benjamins has partnered with Bloomingdale’s Dubai to create a 27-piece menswear capsule collection, which will be unveiled at Sole DXB. The range of T-shirts and jackets brings together the culture of LA and Dubai with prints and motifs from both cities coming together on each piece. The collection will be available at the Bloomingdale’s pop-up store throughout the weekend.
3. Nike Makers Studio
Customize a part of Nike AF-1 trainers at the Nike Makers studio. For the first time in the UAE you can create a unique AF-1 trainer to celebrate the 35th anniversary of the iconic Nike shoe.
The PUMA pop-up is always one of the highlights of Sole DXB. This year’s it’s back and bigger than ever. Catch live music acts at their two-level pop-up store-nightclub (which comes complete with its own pool), and shop the latest limited edition collections including collaborations with Sophia Webster (below), FENTY by Rihanna, Han Kjobenhavn and Trapstar.
5. Early Retirement
Sole DXB’s pop-up boutique is back for another year showcasing streetwear brands that are otherwise unavailable in the UAE. This year there is a focus on rare Tokyo-sourced goods with the store even featuring specially imported Japanese vending machines that will dispense fashion products at the press of a button. For the first time Sole DXB will be creating their own branded merchandise, which will be available in the store as well as a limited edition two-piece capsule collaboration between Japanese designer Wacko Maria and Sole DXB.
Sole DXB runs until December 9 at Dubai Design District.