DIVAlicious, the eagerly awaited fashion and lifestyle exhibition, steps back into the limelight with an exciting new concept featuring luxury designers offering their creations at affordable price points under Dh1,000. The two-day weekend event opens today at Godolphin Ballroom, Jumeirah Emirates Towers Hotel, and will run until tomorrow.

Apart from Dubai-based brands, the exhibition also brings together established high-end luxury designers as well as emerging designers from Delhi, Mumbai, Kolkatta, Jaipur, Lucknow and Pakistani. With the vaccination drive now reaching over 40 per cent of the UAE population and many people now looking for a safe venue to shop for quality, affordable fashion and lifestyle items, DIVAlicious has prepared a wide array of collections, including western and ethnic fashion wear, jewellery, fashion accessories, décor as well as gift ideas, edibles and more.

Organisers have also ensured that all safety protocols are in place during the event, including mandatory temperature checks upon entering, 2m gap between booths, sanitisers in each stall, mandatory masks and separate entry and exit areas.

DIVAlicious has limited the number of exhibitors to 55 brands instead of 90, to ensure shoppers and exhibitors are safe and to maintain social distancing at all times. The entire exhibition hall will be disinfected each day, while trial rooms will be sprayed with disinfectant every hour.

A unique feature for this free event is a waiting area where shoppers can enjoy complimentary express foot massage by Aroushi Salon & Spa and order a coffee. There is also free valet from 11am to 7pm on both days.

Visitors can also avail of an additional 10 per cent off when using an Emirates NBD card.

For further details, contact DIVAlicious on 050 458 5265 or email info@divalicious.com.

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