Celebrating life, wellness and all things beauty, Galeries Lafayette kicks off the new decade with the launch of the new KA-1 streetwear brand, as well as exclusive offers, services, beauty sessions with experts and even celebrity performances. The celebrations start with a glam brunch on January 22 from 10.30am-1pm, where experts will share tips on dressing fabulous and the latest trends on make-up, skincare and fragrance.

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Popular Saudi rapper Dyler will host and perform during the launch of Galeries Lafayette’s “kings Ambition” KA-1 brand, UAE’s local unisex streetwear inspired by travel and youth culture, at the men’s department on January 23 from 7-9pm. The brand specialises in season-to-season men's lifestyle and streetwear. Guests will also enjoy tasteful bites, cool hype music and live breakdance performances during the event, which will also unveil KA-1’s Spring/Summer collection.

International beauty brands such as Dior, Lancôme, Gucci Beauty, Valmont, Shiseido and more will also be participating throughout the week with different types of exciting services such as complimentary eyebrow shaping, mini facials, soothing head and hand massages, and lipstick customisations. For those having a bad hair day, drop by and experience blow-drys by Dyson hair using their ultimate best-seller Air Wrap and test top hair-care products at the #lab such as Miriam Quevedo, Rahua, Malin + Goetz and Grown Alchemist.

At the beauty department on the ground floor, discover your perfect skincare routine and more make-up trends from experts. The 2020 beauty week campaign will run until February 1 at Galeries Lafayette, The Dubai Mall.